What the Noise Costs You
Self Aware Henry Atang Self Aware Henry Atang

What the Noise Costs You

Measurable and true across industries, we what strain does on the mind. Judges grant fewer paroles as the day goes on — not because later cases are weaker, but because deciding case after case wears down their ability to deliberate. Doctors prescribe unnecessary antibiotics later in their shifts — not because their training changes by 3 pm, but because it is easier to write the prescription than to explain why it is not needed. Financial analysts also become less accurate with each forecast they make in a day.

Read More
The Noise We No Longer Notice
Self Aware Henry Atang Self Aware Henry Atang

The Noise We No Longer Notice

According to figures widely reported across the marketing industry, 91 per cent of people say ads are more intrusive today than they were just two years ago. Nearly two-thirds of ad blocker users — 62.9 per cent — say they installed the software simply because there are too many ads

Read More